Engineering Uptime to Keep You Running at Peak

How to execute proactive maintenance well during peak season

Written by Charlie Buelow | Thu, Jan 10, 2019

When consumers shop more, it inevitably leads to more work in warehouse and distribution centers across the country. For many of these companies, the end of the year is their peak season.

As we all know too well, in recent years we've seen tremendous growth.  From 2019 to 2022, online peak holiday season retail sales witnessed robust growth, mirroring the accelerated shift towards e-commerce due to both technological advancements and the effects of the COVID-19 pandemic.

In 2019, the digital holiday shopping landscape was already on the rise, with significant year-on-year growth. However, 2020 marked an unprecedented surge as the pandemic forced consumers to adapt to online shopping, leading to record-breaking online sales. While 2021 continued this trend with sustained high growth, by 2022 there was a more moderate growth rate as the market adapted and physical stores began to regain some ground. Nevertheless, the figures by the end of 2022 affirmed the dominant role e-commerce now plays in the holiday shopping landscape.

During these days of high online demand, one equipment breakdown can significantly impact productivity and increase costs as well as unplanned downtime. Smart proactive maintenance principles can prevent equipment failure and unplanned downtime during your busiest weeks.

Pay attention to assets prone to failure

Some of your equipment will be more prone to failure than others. Identify those assets and monitor them closely before and throughout your peak season. When you see the early signs of a breakdown, set aside a time to inspect the item and fix the problem.

During peak season, focus your efforts on equipment that's mission critical, particularly if those items are used more often during this time of year. Create a ranking system to prioritize maintenance tasks that are the most pressing.


Having a dedicated technician on staff can help keep production flowing smoothly during high-demand days.

Dedicate one technician to proactive maintenance

During the busiest days of the year, you'll need all hands on deck. To make sure all equipment needs are taken care of, consider assigning one technician to all things proactive maintenance. This person will handle inspections and repairs ahead of the busiest days. They should also be prepared to tackle reactive maintenance needs if they arise during high-demand days.

Hire a temporary technician or offer overtime

If you only have one employee in a technician role at your location, it may be difficult for that person to focus solely on proactive maintenance needs. For smaller fleets in this situation, or for those that don't have a technician on staff at all, hiring a temporary worker could be a good solution.

Bring this person on board in advance of peak season so he or she can become well acquainted with your operations, processes and equipment. This way, when time-sensitive maintenance orders come in, your dedicated technician will be able to jump into action quickly.

If you have one or two technicians on your team, consider scheduling overtime so you can be sure you'll have the right experts prepared to handle any issues as they come up.

Order rentals in advance

Even though you'll be able to avoid downtime through proactive maintenance and having the right technicians available, any problems that emerge will still take time to fix. When productivity is a top priority, it may be best to have a back-up plan to keep your operation moving in the event of an unexpected breakdown. Equipment rentals can come in handy in this respect. Having extra material handling equipment at the ready can support consistent productivity at a time when every minute of uptime is incredibly valuable.

Create a proactive maintenance plan

The best way to prevent breakdowns is to act on warning signs early. Develop your proactive maintenance strategy well in advance of your peak season so you can identify emerging problems more capably. That way, you have the time to remedy any issues as your operation's workload begins to pick up.

A preventative maintenance plan for forklift battery and material handling equipment involves a thorough inspection of all equipment for potential wear, damages, and malfunctions. Essential maintenance tasks include cleaning battery terminals, checking electrolyte levels, preventing corrosion, lubricating parts, and calibrating safety systems. Any worn-out or aging parts should be replaced proactively to prevent unexpected breakdowns during high-demand periods.

If your peak season is coming up quickly, it may be difficult to implement a proactive maintenance plan before demand increases. Use our other tips to keep your operation running smoothly this year, then strategize a proactive maintenance plan for the next time around.

Keep productivity up during your peak season

Your peak season may be the most important time of year for your company. As such, it's critical that you're prepared to keep up with high demand. Luckily, you can anticipate unfortunate events like equipment failures by conducting proactive maintenance and having a plan for when something goes wrong.

Reach out to Concentric for support in getting ready for your peak season. Whether you need a technician on your site or help procuring new equipment to buy or rent, we can help.